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GMS 522
International Marketing
Basic marketing principles are applied to world markets. Emphasis in the course is given to the analysis of economic, political, cultural and social factors. This course also covers conditions relevant to the implementation of marketing strategies in world markets. (Formerly IBS 522 and MKT 522)
Weekly Contact: Lecture: 3 hrs.
GPA Weight: 1.00
Course Count: 1.00
Billing Units: 1
Mentioned in the Following Calendar Pages
*List may not include courses that are on a common table shared between programs.
- Accounting and Finance Professionally-Related Table I
- Arts and Contemporary Studies Professionally-Related Table II
- Business Management - Global Management Studies Major
- Business Management - Marketing Management Major
- Business Management Professionally-Related Table I
- Business Technology Management Professionally-Related Table II
- Geographic Analysis Professionally-Related Table IV
- Hospitality and Tourism Management Professionally-Related Table II
- International Economics and Finance Professionally-Related Table IV
- Minor in Global Management
- Nutrition and Food Table I, II and Open Electives
- Philosophy Professionally-Related Table IV
- Retail Management Professionally-Related Table II
