Media Communications in Canada is a rapidly changing environment which requires motivated individuals who possess discipline, flexibility and creativity. The information age is open to those with analytical and conceptual skills and the flair to recognize and act on new opportunities.
An appropriate academic background for this program would include the foundation skills developed in the traditional secondary/post-secondary courses which stress research, information synthesis and application of process to achieve results. Performance, arts and media courses should be chosen sparingly to develop and indicate career interest.
Ryerson's Media Production program is designed to prepare students to perform a wide variety of tasks which make up the profession of electronic communications. The program provides an integrated series of courses to equip students with practical skills and a foundation of theoretical knowledge.
The Media Production program centres on content creation/storytelling, media production, critical theory and the law and business of media in radio, television, music and new media industries. The BA in Media Production will offer five concentrations: Radio and Sound, TV and Video, Digital Media, Media Business and Screenwriting.
Community Practice Hours
To graduate from any of the RTA School of Media Undergraduate Programs, each student must complete a minimum of 60 hours of Community Practice unpaid volunteer work in a qualifying RTA institution or project. This can be done at any time over the four years of the program. This will be considered one requirement of successful completion of
RTA 711,
RTA 82A/B or
RTA 431.
Liberal Studies
Students must take three lower level liberal studies courses and four upper level liberal studies courses to graduate.