Business Management - Marketing Management Major

* ITM 102 and LAW 122 will be timetabled either in the 3rd or 4th semester.

Marketing Management Co-op Overview

Marketing Management Department offers an optional co-op program which provides graduates with up to16 months of work experience integrated into their academic program.

Students wishing to be considered for this program must apply for admission into the co-op option after the fourth semester of the program. Admission into the co-op program is based on the following four items:

1. Recommended CGPA of 3.00 (or higher). Subject to competition, grades above the minimum may be required.
2. Evidence of superior oral and written communications skills
3. Interview 
4. Resume/Cover Letter

Students commence work terms upon completion of third year of the Business Management program and the co-op program extends the Marketing Management program to five years from four. The Marketing Management Department cannot guarantee work term jobs, but the Business Career Hub (opens in new window)  and the Department will prospect for employers and make every effort to locate suitable positions, as well as be available to advise students on their search for program-related jobs. The co-op program enables students to earn prevailing wages for the level of responsibility and contribution of the jobs they perform and thus finance at least part of their university education.

Beginning with applications for Fall 2025, students will have the choice to apply for the regular four-year undergraduate program or a five-year co-op option.

The sequencing of academic and work terms is shown below*. Please be advised that this schedule may be subject to revisions.

Work terms are graded on a pass/fail basis. Each work term is assessed by the Co-op Faculty Advisor on the basis of the student's comprehensive written report and the employer's evaluation of the student's performance on the job.

Note*: Students are expected to follow the sequence prescribed for their program. Graduation with the co-op designation requires successful completion of a minimum of 3 work terms.

*ITM 102 or LAW 122 will be timetabled either in the 3rd or 4th semester.  

Revised curriculum begins 2024-2025 for students admitted Fall 2020 and after.

Direct Entry students will normally be admitted into 5th semester (3rd Year) of this program. Students should refer to their Offer of Admission for details.

Revised curriculum begins 2024-2025 for students admitted to Direct-Entry in Fall 2022 and after.

Marketing Management Department offers direct entry students an optional co-op program which provides graduates with 16 months of work experience integrated into their academic program.

Students wishing to be considered for this program must apply for admission into the co-op option by September 30. Admission into the co-op program is based on the following four items:

1. Recommended CGPA of 3.00 (or higher). Subject to competition, grades above the minimum may be required.
2. Evidence of superior oral and written communications skills
   
3. Interview 
   
4. Resume/CV

Students commence work terms upon completion of third year of the Business Management program and the co-op program extends the Marketing Management program to five years from four.

The Marketing Management Department cannot guarantee work term jobs, but the Business Career Hub (opens in new window)  and the Department will prospect for employers and make every effort to locate suitable positions, as well as be available to advise students on their search for program-related jobs.

The co-op program enables students to earn prevailing wages for the level of responsibility and contribution of the jobs they perform and thus finance at least part of their university education.

The sequencing of academic and work terms is shown below*. Please be advised that this schedule may be subject to revisions.

This co-op sequencing will apply to Third-year Direct Entry students admitted in 2021 or later.

Work terms are graded on a pass/fail basis. Each work term is assessed by the Co-op Faculty Advisor on the basis of the student's comprehensive written report and the employer's evaluation of the student's performance on the job.

NOTE*: Students are expected to follow the sequence prescribed for their program. Graduation with the co-op designation requires successful completion of a minimum of 3 work terms.

Direct Entry students will normally be admitted into 5th semester (3rd Year) of this program. Students should refer to their Offer of Admission for details.

* ITM 102 and LAW 122 will be timetabled either in the 3rd or 4th semester.

Revised curriculum begins 2024-2025 for students admitted in Fall 2021.