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CMN
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100
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Communication in the Health Sciences
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This workshop course, especially designed for Health Science students, stresses effective written communication techniques. Using situations encountered by professionals in the field, the course covers the collection of data, the organization of information, and the formulation of recommendations.
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Lab: 3 hrs.
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Course Weight: 1.00
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Billing Units: 1
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CMN
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114
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Short Management Reports
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This writing-intensive workshop course helps students gain the proficiency needed to meet the communication demands of contemporary management tasks. Participants learn to focus their purpose, analyze their audiences, and compose a variety of informative and persuasive documents, such as instructional and motivational memoranda, policy change reports, and new venture proposals. A module on planning, outlining and delivering professionally-related oral presentations to peers, management and industry partners completes this workshop designed to refine key written and oral skills for success in today's workplace.
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Lab: 3 hrs.
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Course Weight: 1.00
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Billing Units: 1
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CMN
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124
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Communication in ITM
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This course emphasizes analysis, organization, tone, style and strategy in the development of effective written and oral communications. Data collection and report documentation are included. This course is specifically designed for students in the Information Technology Management program.
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Lab: 3 hrs.
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Course Weight: 1.00
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Billing Units: 1
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CMN
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201
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Retail Management Communication
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This workshop course introduces students to the theory and strategies of successful written and oral communications in retail management. Students apply communication theory in a variety of activities based on specific professional situations, and practice selecting and organizing pertinent information. They learn to express ideas clearly, develop sensitivity to audience and tone, and produce oral and written messages that are well received and acted upon in the manner intended by the author.
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Lab: 3 hrs.
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Course Weight: 1.00
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Billing Units: 1
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CMN
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207
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Communication in Hospitality and Tourism Management
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The workshop course, especially designed for students in the Hospitality and Tourism Management program, introduces students to the strategies of successful communication in professional practice. Students develop an awareness of audience and tone. They learn to select and organize pertinent information, and to express ideas clearly and persuasively.
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Lab: 3 hrs.
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Course Weight: 1.00
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Billing Units: 1
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CMN
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279
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Introduction to Professional Communication
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This case-based, interactive course introduces students to contemporary strategies of successful communication in professional contexts. Students learn how to analyze audience, situation, and medium to create messages that respond to practical challenges and build productive relationships. Students develop sensitivity to language and tone, learn to organize and convey ideas and information, and select the best means to accomplish their intended purposes.
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Lab: 3 hrs.
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Course Weight: 1.00
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Billing Units: 1
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CMN
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288
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Promotional Comm in New Media Contexts
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Successful sales and marketing managers are adept at exploiting new media to communicate their messages to diverse audiences and industries. In this course, students study contemporary social theory, promotional genres, and new media to understand the principles and benefits of effective electronically-based communication. Students learn how to integrate and apply their oral, written, and visual communication skills to contemporary digital media, including mobile devices.
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Lect: 2 hrs./Lab: 1 hr.
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Course Weight: 1.00
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Billing Units: 1
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CMN
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300
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Communication in the Computer Industry
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In this workshop course, students learn to present technical information to technical and non-technical audiences. The emphasis is on verbal presentation and written documentation of systems from the viewpoint of the user. In addition to short reports, correspondence, business proposals, and employment application documents are discussed.
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Lab: 3 hrs.
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Course Weight: 1.00
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Billing Units: 1
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CMN
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304
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Career Advancement Communication
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This course aims to develop the communication skills and strategies necessary to meet the challenges of the current workplace. With particular focus on the job search and career development, course content covers such topics as research and interviewing, persuasive writing and speaking, developing a professional image and making effective communication decisions.
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Lab: 3 hrs.
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Course Weight: 1.00
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Billing Units: 1
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CMN
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305
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Strategic Public Relations in Prof Comm
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This course examines the principles and application of effective public relations. Students will study the concepts underlying public relations and how to employ them in strategic planning, image management, advocacy, and media interaction. Pedagogy will be case-based and include simulation activities.
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Lect: 3 hrs.
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| Prerequisite: CMN 279 or CMN 124 or CMN 373 or CMN 207 or CMN 201 or CMN 114, Antirequisite: BDC 917
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Course Weight: 1.00
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Billing Units: 1
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CMN
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306
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Risk and Crisis Communication
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All organizations must manage risk and crisis in order to avoid damage or ruin. This course investigates the components of risk and crisis management and the channels and media available to communicate related messages to an organization's audiences. Using case studies and practical applications, students will understand and analyze the process of perceiving, handling, and communicating about risk and crisis and gain experience in these areas through simulation.
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Lect: 3 hrs.
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| Prerequisite: CMN 279 or CMN 124 or CMN 373 or CMN 207 or CMN 201 or CMN 114
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Course Weight: 1.00
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Billing Units: 1
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CMN
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313
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Organizational Problem Solving and Report Writing
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Organizational Problem Solving and Report Writing focuses on the selection, treatment and solution of a complex problem in an organization, through the development and preparation of a formal, analytical report. Students learn how to identify a problem, define its purpose, customize a message for multiple audiences, create a work plan, apply primary and secondary research methods, and structure an argument logically and persuasively. Students will strengthen their critical thinking skills as they evaluate findings and formulate conclusions and recommendations.
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Lab: 3 hrs.
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Course Weight: 1.00
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Billing Units: 1
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CMN
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314
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Professional Presentations
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Successful professionals achieve their objectives by consistently delivering meaningful presentations to diverse, demanding audiences. High expectations and extensive technology often complicate rather than improve the presenter's ability to communicate effectively. In this essential course, students learn to cope with fear, structure content coherently, develop poise and confidence, and employ technology in a sophisticated way to connect with their listeners.
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Lab: 3 hrs.
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Course Weight: 1.00
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Billing Units: 1
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CMN
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315
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Issues in Communication and the Contemporary Workplace
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Effective communication has always been an essential component of business. It is particularly important today, when business people communicate in increasingly complex and diverse workplaces. They must deal with ethical dilemmas, intensifying organizational change, global and multicultural partners, increased specialization, and constant technological developments. Using practical examples and case studies, this course both explores communication challenges that business professionals face today and helps them develop strategies and practices designed for the contemporary workplace.
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Lect: 2 hrs./Lab: 1 hr.
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Course Weight: 1.00
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Billing Units: 1
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CMN
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373
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Fashion Communication: Professional Approaches
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In this course for the Fashion Communication and Design options, students learn fundamental concepts which are applied to correspondence, reports, oral presentations, media relations, and the job search. The emphasis is on analyzing audience and purpose; controlling language, style, and tone; and choosing communication strategies appropriate to a variety of professional situations.
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Lab: 3 hrs.
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Course Weight: 1.00
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Billing Units: 1
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CMN
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413
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Corporate Communications
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How does a company communicate its reputation and image and manage these intangible features when damaged? Through examining high-level communication strategies and products, students develop sensitivity to the language, formats, and images organizations use to manage their concerns. Students also practice skills corporate communication professionals employ to communicate with a variety of audiences.
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Lect: 2 hrs./Lab: 1 hr.
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| Prerequisite: Any CMN course or Direct Entry
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Course Weight: 1.00
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Billing Units: 1
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CMN
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414
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Interpersonal Communication in Management
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In this workshop course, students participate in a variety of group and individual exercises designed to develop the interpersonal skills necessary for effective management. Emphasis is placed on understanding how varied backgrounds, personalities, and cultural perspectives affect group processes such as problem solving, decision making, resolving conflict, and negotiating. Some sessions may be videotaped.
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Lab: 3 hrs.
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| Prerequisite: Any one CMN course or Direct Entry
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Course Weight: 1.00
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Billing Units: 1
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CMN
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432
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Communication in the Engineering Professions
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Communication lies at the heart of what engineers do. This course introduces students to the unique and varied communication challenges of their profession. Through a combination of lectures, readings, and workshops, students are exposed to the types of communication they will engage in as professionals and given the opportunity to refine their analytical, writing, presentation, and problem-solving skills.
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Lect: 2 hrs./Lab: 2 hrs.
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Course Weight: 1.00
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Billing Units: 1
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CMN
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443
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Contemporary Intercultural Communication
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In today's global environment, success or failure of almost any venture requires a clear understanding of intercultural issues. In this course, various communication strategies and theoretical frameworks are analyzed in cultural context.
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Lect: 3 hrs.
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| Prerequisite: Any one CMN course or Direct Entry
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Course Weight: 1.00
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Billing Units: 1
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CMN
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444
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On-Site Study in Commun: Non-Profit Sector
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A driving force of modern corporations is social responsibility: supporting the nonprofit charitable sector through donations, sponsorship, and employee volunteerism. To appreciate this key business area, students independently study, through first-hand experience and primary and secondary material, the communications of a specific nonprofit organization. Students will gain in-depth understanding of the agency's planning and preparation process, and potentially have the opportunity for hands-on training under the supervision of an agency mentor. Students must achieve a minimum grade of 'B' in at least one CMN course prior to enrolling in this course.
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Lab: 3 hrs.
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| Prerequisite: Any one CMN course with a minimum grade of 'B'
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Course Weight: 1.00
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Billing Units: 1
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CMN
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447
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Communication and Law
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Communication practitioners must be sensitive to the legal risks and implications of their messages. They must consider ethical responsibilities to clients, employees, and themselves. Clear and accessible documents, in language and design, help the company manage internal and external relations. In this essential course, students study such communications as contracts, briefs, client letters and proposals, to gain a firm understanding of the legal dimensions of organizational communication and to contribute that knowledge to the company's enterprise and obligations.
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Lab: 3 hrs.
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| Prerequisite: LAW 122 or LAW 321
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Course Weight: 1.00
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Billing Units: 1
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CMN
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448
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Introduction to Visual Communication
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This challenging course introduces students to the study of Visual Communication. Students explore how visual images persuade us to act and think in certain ways. They learn a vocabulary of visual meaning-making (i.e., a visual language). Building upon the vocabulary, they learn how images can be rhetorical and persuasive within a professional communication context. Further, they learn how visual images manipulate and become manipulated by a surrounding visual culture. It is recommended that students should be in their third or fourth year of study.
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Lect: 3 hrs.
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Course Weight: 1.00
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Billing Units: 1
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CMN
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450
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Participatory Media and Communication
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Emerging communication delivery channels such as podcasting, blogging, and social network applications are creating new opportunities to be both consumer and producer on the web. This course blends theory and hands-on practice to explore how participatory technologies can be used for effective professional communication. Content development, distribution, web syndication, marketing, and aggregators will all be covered. Students are expected to have basic familiarity with the Internet; from this base, they will learn how to use select applications to produce social media content from concept to implementation.
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Lect: 2 hrs./Lab: 1 hr.
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Course Weight: 1.00
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Billing Units: 1
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CMN
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600
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Science, Communication and Society
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In today's world, science is a dominant and complex industry that fundamentally affects everyone. This course examines how critical scientific issues are communicated to science's major stakeholders, the public and government, and within the scientific community itself. What works, what doesn't, and why? In today's multi-channel, electronic and media-dominated society, which communication strategies work best to ensure that large, complex issues of vital importance are communicated clearly and concisely? Significant cases will be examined in a Canadian context, challenging students to theorize with how science is - and should be - communicated in its real social context.
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Lect: 3 hrs.
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Course Weight: 1.00
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Billing Units: 1
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