Students approved prior to Fall 2009 may follow the curriculum for this Minor as defined in the 2008-2009 Undergraduate Calendar.

The Minor in Marketing focuses on developing the quantitative and qualitative skills and knowledge expected of marketing professionals in business and industry today. Students receive an excellent grounding in marketing theories and principles, in marketing metrics and financial marketing, as well as in the IT tools necessary to develop and implement marketing strategies.

The Marketing Minor is not available to Business Management Program - Marketing Plan students.

To receive the Minor a student must complete six courses from the following course of study:

Three of the following: