Most Downloaded Article in Journal of Business Analytics!

We are proud to announce that “Introducing Technological Disruption: How Breaking Media Attention on Corporate Events Impacts Online Sentiment" (external link)  — a paper resulting from Dane Vanderkooi's master's thesis research supervised by Dr. Atefeh (Atty) Mashatan and co-authored with Dr. Ozgur Turetken, has been recognized as the most downloaded and read article of the past year in the Journal of Business Analytics!  This study explores how media attention influences online discussions about disruptive innovations, using Facebook's blockchain-based 'Libra' as a case study. Those interested in media impact, sentiment analysis, and their relationship to cryptocurrency can explore the research findings in detail here. (external link)