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Visual Content Resources & Requests

An effective brand identity when applied consistently is one of the most powerful marketing tools an organization can have. It is designed to build equity through repetition, persistence and frequency. Coherence is achieved through a commitment to a visual identity system – unified in look, feel and voice. This page contains resources and tools to help you create effective visual content.

Project Requests

SA Storytelling provides services across Student Affairs in the areas of digital community, marketing promotions, research, assessment, and design. The following forms are for staff only and to be used for requesting small-scale web updates and edits, social media promotion and simple graphics. Please review the information under each tab to determine which form suits your needs.

For requests that require a creative brainstorm for large-scale campaigns or projects, please email Antoinette Mercurio, manager of communications & storytelling, at amercuri@torontomu.ca.

Please submit the form below if you need updates to an already existing graphic or document that we’ve created. Be sure to include a past version of the graphic or document that requires updating and clearly identify what needs to be removed, changed and/or added.

Please submit the form below if you need updates to an already existing webpage(s) that we’ve created. Be sure to include the page URL and clearly identify what needs to be removed, changed and/or added.

Please submit the form below if you want to create a single graphic to promote an event, share information, make an announcement, etc. Be sure to include full details and content links to be used in the graphic (i.e. text, logos, images, etc.), as well please indicate where the graphics will be used (i.e. print, social media, web, etc.)

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 Revisions to a graphic or document
 Revisions to a webpage
 One-off promotional graphic
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Please submit the form below if your department needs help promoting an event or initiative through any of @StudentLifeTMU's social media channels. Note: @StudentLifeTMU's Weekly Roundups via Instagram Stories (avg 1200 views per story) feature events or initiatives for that week. The roundups are uploaded every Monday so please ensure the form is filled out on a weekly basis by Thursday end of day in order to have your event featured the following week.

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 promo via @StudentLifeTMU's weekly roundup on Instagram
 promo via any @StudentLifeTMU social channels
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 Instagram
 Twitter
 Facebook
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Please note the specifications for submitting photos or graphics for the different platforms (Facebook: 1200x630 pixels, Instagram: 1080x1080 pixels, Twitter: 1200x628 pixels). A graphic or photo must be included in your submission in order for us to post about your event.
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Please submit the form below if you or your unit is looking for support on an assessment and/or research-related project. For “one-off” support in reviewing or revising an existing assessment, please reach out to Naomi Nishimura (nnishimura@torontomu.ca) directly.

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 Assessment design
 Assessment training
 Data analysis
 Reporting on data
 Literature review request
 Research project
 Other
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You will hear back from the Assessment & Research Specialist within 2 business days so that a conversation can be booked.