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Kwaku Poku-Dankwa

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Education

  • Master of Science - Marketing, University of Salford (UK)
  • Bachelor of Fine Arts - Graphic Design, Kwame Nkrumah University of Science & Technology (Ghana)

Specialization

Graphic Designing, Brand Development, Advertising and Marketing, Creative Strategy

Biography

Kwaku is a marketing and advertising professional with extensive experience managing teams to deliver creative designs and concepts. He has led high-profile campaigns on a global scale for leading clients across various industries including entertainment, real estate, retail, education, and healthcare.

Examples of global brands Kwaku has worked on include Samsung, Unilever, and Coca-Cola; he was the regional creative lead for Hisense's partnership with the 2022 edition of the World Cup.

Kwaku is fluent in English with a working knowledge of French.

Why Digital Media?

My interest in joining the MDM stems from the summation of my personal, professional, and educational experience that cuts across a 15-year experience as an advertising professional, a master’s degree holder in marketing, and the effective management of three businesses in Ghana. The blend of my experiences in these different parts of my life has helped me appreciate the beauty of innovation and the need to amass the requisite skills and knowledge needed to adapt to this data-driven and AI-reliant world that we live in.

Links

LinkedIn: www.linkedin.com/in/fpokudankwa