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Tobi Oyenekan

Guy

Education

  • Bachelor of Science, International Law & Diplomacy
  • Certificate in Professional Marketing

Specialization

Content creation, digital project management, brand/product design, marketing, e-commerce management, social media management

Biography

Tobi is a Nigerian, living in Canada. He has spent about 6 years in the marketing and business industry with experience in brand/product design, inter-disciplinary project management, content creation, digital media marketing, and business. He has formulated and executed business strategies for popular international brands across Africa and North America recently working with Diageo brands Smirnoff vodka and Gordon's gin as well as the Queen's brand. He owns a fitness apparel business in Canada (IG: Rolfriqs).

He has a degree in International Law with training in Integrated Comms and Digital Marketing from the Chartered Institute of Marketing, United Kingdom. He is interested in Digital Experience, Digital Entrepreneurship, and Virtual Environments

He loves music, exercise and (not American) football :D

Why Digital Media?

I want to discover the specialized digital perspective to enrich people's physical and internet-enabled lives.

Major Research Paper

My study discusses datafication and the ethical implications in the conduct of AR virtual try-on (VTO) technology in the online fashion industry, dissecting current solutions and the physiological and psychological complications that are critical to shoppers’ evaluation of fit and sizing.

Links

www.rolfriqs.ca

LinkedIn: www.linkedin.com/in/tobioyenekan/

Instagram: @oluwanevy, @rolfriqs