Andrea Romero

I’m an entrepreneur turned intrapreneur with a passion for retail, fashion, and technology. As the Associate Director of Strategic Planning and Enterprise Partnerships at The Creative School, I oversee a diverse portfolio, including The Innovation Hubs, Government Relations and Creative School Pro. Before this role, I was the Co-director of Entrepreneurship at The Creative School Innovation Studio and Fashion Zone, where I led innovative programming, such as the Indigenous Fashion Support program and Fashion Zone's incubator, accelerator, and mentorship programs.

I've got a BComm in Entrepreneurship and Marketing, plus an MBA in Managing Technology and Innovation. Before landing at TMU, I ran my own Marketing Agency and held leadership positions with Canadian start-ups Mejuri and Ingomma. 

I teach courses in Entrepreneurship, Integrated Marketing Communications, and Digital Marketing, am part of groups like the Canadian Retail Educators Association (CREA) and hold numerous advisory and board positions. 

But what really drives me? Building partnerships, supporting start-up ecosystems, exploring fashion and retail, diving into academic research, and decoding consumer behavior. Basically, I'm all about staying curious and making an impact. Let's connect and do great things together!