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Alexandra Mogyoros

Alexandra Mogyoros

Assistant Professor
DepartmentLincoln Alexander School of Law
Areas of ExpertiseTrademark law; intellectual property; law and technology; expression; brands; bioethics

Dr. Alexandra Mogyoros is an Assistant Professor within the Lincoln Alexander School of Law primarily researching at the intersection of brands, trust, intellectual property and expression. She teaches property law, intellectual property law, and the introduction to law and legal methods course.

Mogyoros consults with governments, governmental organizations, and non-profit public interest organizations on issues relating to intellectual property policy, law and technology, constitutional law, advertising law, and freedom of information.

She has an interdisciplinary undergraduate degree, with a focus in biology and philosophy, from the University of Guelph and a JD from the University of Ottawa. Mogyoros has a BCL degree with Distinction from the University of Oxford at St. Hugh’s College, and completed her DPhil in Intellectual Property Law at St. Peter’s College, University of Oxford. Her doctoral research focused on certifying trademarks, such as sustainability logos and other ethical signalling marks, and was supported by a SSHRC Doctoral Fellowship and a Pierre Elliott Trudeau Foundation Scholarship.

Prior to joining Toronto Metropolitan University, Mogyoros held research positions and fellowships at the universities of Toronto, Ottawa, Edinburgh, Cape Town, and Oxford. She also clerked for Justice Thomas Cromwell and Justice Malcolm Rowe at the Supreme Court of Canada. She articled and practised in a litigation boutique in Toronto, and is called to the Ontario bar. Alexandra is an Associate Member of the Centre for Law, Technology and Society at the University of Ottawa.

Selected Articles

"Improving eco-labels: are green certification marks up to the task?" (external link)  (2023) 18:5 Journal of Intellectual Property Law & Practice 367-374.

"Attestation marks and pseudo-certification marks: a divergence of roles in trademark law" (2021) 43:4 European Intellectual Property Review 219-232.

Oxford Intellectual Property Research Centre Submission: "IPO Artificial Intelligence and Intellectual Property: Call for Views - Trade Marks" (2020), White, Marie and Mogyoros, Alexandra and Gangjee, Dev S.

2023 SSHRC Explore Grant, “Invigorating the role of trademarks to combat disinformation”, 2023

Pierre Elliott Trudeau Foundation Scholarship, Pierre Elliott Trudeau Foundation, 2018

SSHRC Doctoral Fellowship, Social Sciences and Humanities Research Council, 2017

Degree Institution Year
DPhil (Doctor of Philosophy) University of Oxford 2024
BCL (Master of Common Law) University of Oxford 2015
JD (Juris Doctor) University of Ottawa 2013
BAS (Bachelor of Arts and Science) University of Guelph 2009