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HTT 605
Incentive Marketing
This course provides a behind-the-scenes look into creating internal motivational programs that benefit companies, their employees and their customers. Students will learn how to effectively engage and motivate employees to become more productive in order to earn travel and other rewards. Assignments are based on industry-related scenarios where students design incentive programs for sales and marketing purposes.
Weekly Contact: Lecture: 3 hrs.
GPA Weight: 1.00
Course Count: 1.00
Billing Units: 1
Prerequisites
None
Co-Requisites
None
Antirequisites
None
Custom Requisites
None
Mentioned in the Following Calendar Pages
*List may not include courses that are on a common table shared between programs.
