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GCM 810
Creativity, Clients and Design
The graphic design process bridges concept and execution of a project. Successful design projects pose unique management and communication challenges involving designers, printers and clients. Topics include establishing specifications and timelines, how to find, hire and work with a designer, the marketing and pricing of designs, speculative work, and preparing or responding to a design pitch. Contracts, copyright, ownership, accessibility and related legal issues are introduced.
Weekly Contact: Lecture: 3 hrs.
GPA Weight: 1.00
Course Count: 1.00
Billing Units: 1

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