Media Production
Degree Awarded: | Bachelor of Arts (BA) |
Program Website: | ryersonrta.ca/programs/ba-media-production (external link, opens in new window) |
Administered by: | RTA - School of Media |
Program Format: | Full-time, four-year program. |
Ryerson's Media Production program is designed to prepare students to perform a wide variety of tasks which make up the profession of electronic communications. The program provides an integrated series of courses to equip students with practical skills and a foundation of theoretical knowledge.
O.S.S.D. with six Grade 12 U/M courses including Grade 12 U English (ENG4U)/Anglais (EAE4U).
- A grade of 70 percent or higher will be required ENG4U/EAE4U.
- Final admission selection will be based on grades and non-academic criteria, including an interview.
- As part of the admission selection process, applicants must visit the Program (opens in new window) page for details about the non-academic requirements.
- A non-academic assessment fee of $50 CDN (subject to change) is required and will be requested by Ryerson as applicable.
- Students must be able to keyboard, as hand written assignments will not be accepted.
- Subject to competition, candidates may be required to present averages/grades above the minimum.
Media Communications in Canada is a rapidly changing environment which requires motivated individuals who possess discipline, flexibility and creativity. The information age is open to those with analytical and conceptual skills and the flair to recognize and act on new opportunities.
An appropriate academic background for this program would include the foundation skills developed in the traditional secondary/post-secondary courses which stress research, information synthesis and application of process to achieve results. Performance, arts and media courses should be chosen sparingly to develop and indicate career interest.
The Media Production program centres on content creation/storytelling, media production, critical theory and the law and business of media in radio, television, music and new media industries. The BA in Media Production will offer five Concentrations: Radio and Sound, TV and Video, Digital Media, Media Business and Screenwriting.
Community Practice Hours
To graduate from any of the RTA School of Media Undergraduate Programs, each student must complete a minimum of 60 hours of Community Practice unpaid volunteer work in a qualifying RTA institution or project. This can be done at any time over the four years of the program. This will be considered one requirement of successful completion of RTA 711, RTA 82A/B or RTA 431.
Liberal Studies
Students must take three lower level liberal studies courses and three upper level liberal studies courses to graduate. Students must not choose courses that are restricted for their program or major.
Please refer to the liberal studies chapter of this calendar for more information on the Liberal Studies Policy. Further information on liberal studies can also be found at the Faculty of Arts' Liberal Studies website (opens in new window) .
Table A - Lower Level Restrictions
Formerly 'Radio and Television'.
Fall 2013 and prior admits: English courses are not available for credit.
Table B - Upper Level Restrictions
Formerly 'Radio and Television'.
Fall 2013 and prior admits: English courses are not available for credit.
Minors
Students may pursue any Minor offered by Ryerson (with some exceptions). Please refer to the Minors chapter of this calendar for further information on individual Minor requirements and exclusions.
The G. Raymond Chang School of Continuing Education Certificates
Undergraduate students wishing to pursue a continuing education certificate program should be aware of possible program exclusions. Please refer to the Certificate Registration section of the Curriculum Advising website (opens in new window) for complete details.
1st & 2nd Semester
3rd & 4th Semester
An optional Concentration may be selected from Core Elective Table I starting in 4th Semester.
3rd Semester
REQUIRED:
LIBERAL STUDIES:
One course from Table A - Lower Level Liberal Studies.
REQUIRED GROUP 1: Choose Option 1 or Option 2:
Option 1: One of the following:
RTA 312 | Motion Graphics |
RTA 317 | Digital Media for Evolving Audiences |
RTA 320 | Interactive Storytelling |
RTA 321 | Intro to Tangible Media |
RTA 925 | Making Objects |
RTA 928 | Gaming Theory and Practice |
RTA 930 | Social Practices in Hybrid Media Spaces |
RTA 932 | Hacking, DIY and Open Source Cultures |
RTA 934 | Virtual Identities and Communities |
RTA 935 | Institutional/ Personal Media Platforms |
RTA 958 | Networked Art |
RTA 962 | Interaction Design |
RTA 963 | Web Design |
RTA 965 | Advanced New Media Topics |
RTA 967 | Interactivity and Net-working |
RTA 968 | Emerging New Media Practices |
4th Semester
REQUIRED:
RTA 310 | Media Aesthetics and Culture |
CORE ELECTIVES: Two courses from Table I.
OPEN ELECTIVES: One course from Open Elective Table.
LIBERAL STUDIES:
One course from Table A - Lower Level Liberal Studies.
5th & 6th Semester
5th Semester
CORE ELECTIVES: Two courses from Table I.
OPEN ELECTIVES: Two courses from Open Elective Table.
LIBERAL STUDIES:
One course from Table B - Upper Level Liberal Studies.
6th Semester
REQUIRED:
RTA 503 | Project Development - Media Production |
CORE ELECTIVES: One course from Table I.
OPEN ELECTIVES: Two courses from Open Elective Table.
LIBERAL STUDIES:
One course from Table B - Upper Level Liberal Studies.
7th & 8th Semester
Revised and First Offered 2017-2018.
7th Semester
CORE ELECTIVES: One course from Table I.
OPEN ELECTIVE: One course from Open Elective Table.
LIBERAL STUDIES:
One course from Table B - Upper Level Liberal Studies.
REQUIRED GROUP 1: Choose one of the following four options:
Option 3: Major Research Paper | ||
RTA 71A/B † | Thesis: Major Research Paper | |
Plus one course from Open Elective Table (opens in new window) . |
Option 4: Media Writing Project | ||
RTA 75A/B † | Thesis: Media Writing Project | |
Plus one course from Open Elective Table (opens in new window) . |
Option 5: Two courses from Open Elective Table (opens in new window) . |
8th Semester
REQUIRED:
RTA 711 | Master Class |
REQUIRED GROUP 1: Students continue with the Option started in the Fall term:
Option 1: Thesis Project & Exhibition | ||||
RTA 810* | Advanced Distribution/Exhibition | |||
Option 2: Thesis Project & Open | ||||
Two courses from Open Elective Table. |
Option 3: Major Research Paper | ||
RTA 71A/B † | Thesis: Major Research Paper |
|
Plus one course from Open Elective Table (opens in new window) . |
Option 4: Media Writing Project | ||
RTA 75A/B † | Thesis: Media Writing Project | |
Plus one course from Open Elective Table (opens in new window) . |
Option 5: Two courses from Open Elective Table (opens in new window) . |
REQUIRED GROUP 2*: One course from the following:
A Concentration is a structured plan of study within a program (6 to 12 core or professional electives) that provides an opportunity for advanced or in-depth study in a particular area of interest.
The following optional Concentrations may be selected from within Core Elective Table I (opens in new window) . Concentrations are optional, but must be formally declared and completed before graduation to be noted on the academic transcript.
Concentrations available to students admitted Fall 2014 and after.
Concentration in Critical Media Theory
Students will complete RTA 101, plus five (5) of the following:
Concentration in Digital Media
Students will complete six (6) of the following:
RTA 221 | Experiential Media/Interdisciplinary Practice |
RTA 222 | Intro to Computational Arts |
RTA 223 | Intro to Experience Design |
RTA 317 | Digital Media for Evolving Audiences |
RTA 320 | Interactive Storytelling |
RTA 321 | Intro to Tangible Media |
RTA 925 | Making Objects |
RTA 928 | Gaming Theory and Practice |
RTA 929 | Multi-platform Narrative |
RTA 930 | Social Practices in Hybrid Media Spaces |
RTA 932 | Hacking, DIY and Open Source Cultures |
RTA 933 | Hacking, DIY and Open Source Studio |
RTA 934 | Virtual Identities and Communities |
RTA 935 | Institutional/ Personal Media Platforms |
RTA 948 | Interactive Spaces |
RTA 953 | Mobility and Mixed Reality |
RTA 954 | Empathy Machines |
RTA 958 | Networked Art |
RTA 959 | Visualization and Generative Processes |
RTA 961 | 2-D and Object Animation |
RTA 962 | Interaction Design |
RTA 963 | Web Design |
RTA 965 | Advanced New Media Topics |
RTA 967 | Interactivity and Net-working |
RTA 968 | Emerging New Media Practices |
RTA 975 | Video Compositing and Special Effects |
RTA 982 | Advanced Digital Media Production |
Concentration in Media Business
Students will complete six (6) of the following:
RTA 901 | Advertising |
RTA 904 | Advanced Media Management |
RTA 906 | Marketing for Media Professionals |
RTA 908 | Business of Producing I |
RTA 909 | Business of Producing II |
RTA 912 | The Audience |
RTA 913 | Media Entrepreneurship |
RTA 914 | Business Case Studies in Communications |
RTA 915 | Legal Issues in Media |
RTA 916 | Advanced Media Marketing |
RTA 917 | Public Relations |
RTA 918 | Ethics in Media |
RTA 919 | The Art of Negotiation |
RTA 927 | Business of Music I |
RTA 937 | Business of Music II |
RTA 950 | Selected Topics in Media |
RTA 960 | Selected Topics in International Media |
RTA 999 | RTA in LA |
Concentration in Radio & Sound
Students will complete RTA 311, plus five (5) of the following:
Concentration in Screenwriting
Students will complete RTA 212 , plus five (5) of the following:
RTA 320 | Interactive Storytelling |
RTA 922 | Transmedia Writing |
RTA 923 | Intro to Writing for Video Games |
RTA 926 | Studies in Genre |
RTA 941 | Dramatic Writing |
RTA 942 | Advertising Copywriting |
RTA 943 | Comedy Writing |
RTA 944 | Writing for Animation |
RTA 945 | Writing for Factual and Reality Programs |
RTA 999 | RTA in LA |
Concentration in Social Media
Begins 2017-2018.
Students will complete six (6) of the following:
RTA 521 | #Activism: Media for Social Change |
RTA 902 | Social Media |
RTA 917 | Public Relations |
RTA 930 | Social Practices in Hybrid Media Spaces |
RTA 932 | Hacking, DIY and Open Source Cultures |
RTA 933 | Hacking, DIY and Open Source Studio |
RTA 934 | Virtual Identities and Communities |
RTA 935 | Institutional/ Personal Media Platforms |
RTA 967 | Interactivity and Net-working |
Concentration in Television & Video
RTA 908 | Business of Producing I |
RTA 909 | Business of Producing II |
RTA 910 | Production Management |
RTA 911 | Directing and Performance |
RTA 912 | The Audience |
RTA 913 | Media Entrepreneurship |
RTA 955 | Sports Broadcasting |
RTA 956 | Children's Programming |
RTA 957 | Documentary Production |
RTA 969 | Television Technical Producing |
RTA 970 | Lighting, Grip and Effects Specialty |
RTA 973 | Independent Production |
RTA 975 | Video Compositing and Special Effects |
RTA 977 | Current Affairs Production |
RTA 978 | Editing Specialty |
RTA 979 | Advanced Television Editing |
RTA 983 | Video Production - Advanced |
A Program Advisory Council (PAC) is a group of volunteers that provides expert advice to a school or department on program related matters such as curriculum, program review, technology and trends in the industry, discipline or profession. For more information, see (PDF file) Senate Policy #158 (Program Advisory Councils).
Chair: Nancy Chapelle
Executive Director, Bell Fund
TVO
Grant Buchanan
Partner, McCarthy Tétrault LLP
Jocelyn Hamilton
President, Canada
eOne Television
Michael Hirsh
Executive Chairman
DHX Media
Formerly CEO of Cookie Jar Entertainment, Founder of Nelvana
Matt Hornburg
Executive Producer/Partner
Marble Media
Tom Igoe
Associate Arts Professor
New York University
Raja Khanna
Co-CEO
Glassbox Television
Karen King
Speaker, Author, Inclusion Consultant
Bernie Lucht
Distinguished Visiting Professor
Ryerson University
Mark Milliere
Senior VP, Production
TSN
Scott Moore
President of Broadcasting
Rogers Media Inc.
Jim Munroe
Executive Director
The Hand Eye Society
Linda Schuyler
President
Epitome Pictures Inc.
Justin Stockman
Vice President, Specialty Channels
Bell Media
Peter Sussman
President
Aver media
Former CEO Alliance Atlantis Entertainment Group.
Jay Switzer
Chair and Co-Founder
HollywoodSuite
Karen Thorne-Stone
President and Chief Executive Officer
Ontario Media Development Corporation
Madeline Ziniak
Chair
Canadian Ethic Media Association
David Zitzerman
Partner
Goodmans Entertainment Group