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PFZ 371
Arts and Cultural Management
This course introduces students to the fundamental principles and practices of managing arts and cultural organisations. Through case studies and industry guest speakers, students will explore topics such as strategic planning, fundraising, audience development, marketing, and communications. The course emphasises the unique challenges faced by non-profit arts institutions and provides students with a behind-the-scenes understanding of how successful productions and cultural events are realised.
Weekly Contact: Lecture: 3 hrs.
GPA Weight: 1.00
Course Count: 1.00
Billing Units: 1
Mentioned in the Following Calendar Pages
*List may not include courses that are on a common table shared between programs.
