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HTR 741
Hospitality and Tourism Research Concepts
This course examines the purposes, applications, procedures, constraints and management of applied hospitality and tourism research. It provides the potential researcher, or research buyer/user/supervisor through application with an understanding of the research decision making process. The course also offers a framework for appraising research projects, thus enhancing their role in managers' decision-making. Furthermore, the course introduces some basic applications of the Statistical Package for the Social Sciences.
Weekly Contact: Lecture: 3 hrs.
GPA Weight: 1.00
Course Count: 1.00
Billing Units: 1

Prerequisites
None
Co-Requisites
None
Antirequisites
None
Custom Requisites
None
Mentioned in the Following Calendar Pages
*List may not include courses that are on a common table shared between programs.
- HTM 402 - Strategic Marketing Planning
- HTR 841 - Research and Data Analysis
- Hospitality and Tourism Management
- Marketing Minor